BPM Integration with Spotify: Creating a Biological Data-driven Music Curator
With BPM information readily available, Spotify could present users with yet another BPM-oriented option: heart-rate tracking and music matching.
First: Spotify should implement an in-app sorting via BPM (beats per minute) feature. There is already a large demand for this, largely because controlling for BPM is currently one of the most accessible ways to track and induce physical response to music. Then, with BPM information readily available, Spotify could present users with yet another BPM-oriented option: heart-rate tracking and music matching.
There are of course mood-based playlist options already offered by Spotify: however, preference matters. In one study, improvements in artery relaxation were larger when fans of classical music listened to classical music than when they listened to rock, and vice versa. A Mozart fan might find “This is Mozart” to be highly calming, but if one has no penchant for Mozart, it could very well be aggravating instead.
So, by using heart-rate data to gauge how individuals respond to specific tracks, Spotify could create the ultimate personalized playlists for when a user is in, or wants to be in, a certain mood. Spotify could partner with a company producing heart-rate monitors such as Fitbit or Garmin to harness data that’s being collected by these smart-watches regardless, to create everyone’s very own supercharged, biological data-driven music curator.